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Tropea

Tropea is a handbags, shoes and accessories brand, very well known in Argentina, for which we developed a summer sale campaign, called “Soltar” (Let go).

Client

Tropea

Clientee

Tropea

 

Country

Argentina

 

Area

Accessories brand

Focus

Digital Marketing Campaign

COUNTRY

Argentina

Area

Accessories brand

Focus

Digital Marketing Campaign

#soltar (let go)

We created a content strategy that involved a photographic production in which we played with the idea of “letting go” of uncomfortable situations, toxic relationships and everyday problems and instead buy a TROPEA accessory. We used innovative resources, a visual proposal with many colors and funny phrases.

Instagram stories

Instagram posts