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LIGHT
MODE

LIGHT MODE

CROING

Adidas

3D AR Filter

INSIGHT

Web Design & Development

Innovation Design

Socials

JUNE 2021

The applause, the support of the fans, a goal shout: 
that’s the energy of the team.

But what happened during the pandemic when fans could
not meet in the stadium to cheer for their colors?

CONCEPT

These colors unite us

“These colors unite us” is a campaign developed in time for the America’s Cup 2021.

RESULTS

AR filter, website

and digital assets

We designed a filter, a website and digital gifts to generate the interaction and engagement of soccer fans with the brand.

Credits

CLIENT

Adidas

SERVICES

AR Filter design & development, Social Media, Web Design & Development

TEAM

Anggie Salazar

Anggie Salazar

Head of marketing

Ana Da Silva

Ana Da Silva

Head of Design

Natalia Sanguinetti

Natalia Sanguinetti

Art Director

Milagros Storto

Milagros Storto

Creative Manager

Carolina Didulski

Carolina Didulski

Account Manager

Fernando Micozzi

Fernando Micozzi

Web Developer

location

100 Wilshire Blvd.
Santa Monica, California.